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The Oodle Blog

Thoughts on digital marketing, advertising strategy, and building brands that connect.

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3 Reasons Your Last Digital Campaign Totally Failed
Digital Advertising

3 Reasons Your Last Digital Campaign Totally Failed

Fix your failing digital campaigns by defining your target demo, choosing one campaign type, and setting measurable goals from the start.

Josh Thompson • Mar 15, 2016
Customer Match | Email List Advertising
Digital Advertising

Customer Match | Email List Advertising

How to use Google Customer Match for cross-device remarketing. Step-by-step setup guide for targeting email lists with Google Ads.

Trevor Keating • Feb 16, 2016
Going Viral: Interview with Instagram Husband'S Sarah Jenkins
Digital Advertising

Going Viral: Interview with Instagram Husband'S Sarah Jenkins

The writer behind the 5-million-view Instagram Husband video shares secrets to creating viral content and comedy writing tips.

Riley Vollmer • Feb 2, 2016
Become Insta-famous #nofilter: Interview with Cincygram
Digital Advertising

Become Insta-famous #nofilter: Interview with Cincygram

Cincinnati photographer Dave Schmidt shares Instagram best practices and how Cincygram grew to 25K followers showcasing the Queen City.

Riley Vollmer • Nov 23, 2015
Top 6 Viral Videos that We Can't Stop Watching
Digital Advertising

Top 6 Viral Videos that We Can't Stop Watching

From Sail Cat to IKEA's BookBook parody, here are the viral videos that keep the Oodle team laughing between projects.

Karle Witzman • Nov 13, 2015
How to Mine Referral Data for Paid Advertising Opportunities
Digital Advertising

How to Mine Referral Data for Paid Advertising Opportunities

Learn how to use Google Analytics goal values and referral data to find high-value sites for paid advertising opportunities.

Trevor Keating • Oct 15, 2015
The Ultimate YouTube Advertising Guide
Digital Advertising

The Ultimate YouTube Advertising Guide

Everything you need to know about YouTube advertising, from ad formats and targeting options to campaign setup and optimization strategies.

Ryan Hughes • Mar 11, 2015
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