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Digital Advertising

62 articles tagged with "Digital Advertising"

All Posts Influencer Influencer Marketing Social Media Strategy Digital Advertising Campaign Development ROI Higher Education Creative and Brand Development AI
Connected TV - What You Need To Know About CTV
Digital Advertising

Connected TV - What You Need To Know About CTV

Connected TV advertising is booming as viewers cut the cord. Learn the latest CTV stats, targeting benefits, and real campaign results.

Carolann Crittenden • Jun 2, 2021
Benefits of Each Stage of the Marketing Funnel
All Posts

Benefits of Each Stage of the Marketing Funnel

Understand the marketing funnel from awareness to retention. Learn which digital tactics work best at each stage to convert and keep customers.

Celie Harlan • May 7, 2021
Current State of Digital Marketing & Advertising
Marketing Industry News

Current State of Digital Marketing & Advertising

iOS 14.5 and cookie changes are disrupting digital advertising. See how the industry is adapting and what it means for your marketing strategy.

Ben Nusekabel • May 7, 2021
Digital Advertising Bounty Hunters
Digital Advertising

Digital Advertising Bounty Hunters

How GDPR, iOS 14.5, and cookie changes are reshaping digital advertising. Learn how marketers are adapting to the new privacy landscape.

Ben Nusekabel • Apr 28, 2021
First Foray into Digital Marketing
Digital Advertising

First Foray into Digital Marketing

New to digital marketing? Start with paid search and landing pages for quick ROI. Learn where you fall on the sophistication spectrum.

James Taylor • Apr 8, 2021
Increase Your Audience Reach
Digital Advertising

Increase Your Audience Reach

Expand your digital marketing reach with paid social, buyer personas, website redesign, and retargeting to capture higher-funnel prospects.

James Taylor • Apr 8, 2021
The Value of A/B Testing
Digital Advertising

The Value of A/B Testing

Master A/B testing to optimize your marketing campaigns. Learn what to test, key considerations, and 6 steps to find your winning variations.

Andy Nolan • Feb 12, 2021
How Account-Based Marketing Works
Digital Advertising

How Account-Based Marketing Works

Account-based marketing can boost ROI by 97%. Learn the 5 key steps to implement ABM and target high-value B2B accounts effectively.

Carolann Crittenden • Feb 3, 2021
Why Full-Funnel Marketing is a Must
Digital Advertising

Why Full-Funnel Marketing is a Must

Learn why full-funnel marketing drives better results. See how our strategy delivered 809% traffic increase and 430M impressions for UC Online.

Oodle • Jan 26, 2021
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