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Tagged

Higher Education

19 articles tagged with "Higher Education"

All Posts Influencer Influencer Marketing Social Media Strategy Digital Advertising Campaign Development ROI Higher Education Creative and Brand Development AI
Why You Should Break Up With Your OPM (And Take Back Control of Your Online Programs)
Higher Education

Why You Should Break Up With Your OPM (And Take Back Control of Your Online Programs)

Tired of OPM contracts draining revenue? Learn how universities are reclaiming control with modular partnerships and first-party data strategies.

Josh • Jul 7, 2025
Marketing Higher Ed Like a Brand: What Universities Can Learn from Consumer Marketing
Higher Education

Marketing Higher Ed Like a Brand: What Universities Can Learn from Consumer Marketing

Universities need brand thinking to compete. 5 strategies from consumer marketing to build emotional resonance and stand out to students.

Josh • Jul 7, 2025
Navigating the State of Media in Higher Education: Trends, Challenges, and Opportunities
Higher Education

Navigating the State of Media in Higher Education: Trends, Challenges, and Opportunities

2025 higher ed media trends: rising CAC, AI-driven ads, CTV, and short-form video. Actionable strategies to maximize enrollment marketing ROI.

Josh • Mar 26, 2025
Stop Sending Bad Emails: A Higher Ed Marketer's Guide to Email That Works
Higher Education

Stop Sending Bad Emails: A Higher Ed Marketer's Guide to Email That Works

Transform your higher ed email marketing with proven strategies to boost open rates, engagement, and student enrollment conversions.

Josh • Dec 12, 2024
10 Takeaways from UPCEA MEMS 2024 for Higher Ed Marketing in a Changing Landscape
Higher Education

10 Takeaways from UPCEA MEMS 2024 for Higher Ed Marketing in a Changing Landscape

Top 10 insights from UPCEA MEMS 2024 on AI, enrollment cliffs, data strategy, and evolving higher education marketing trends.

Josh • Dec 11, 2024
2025 SEO Best Practices for Higher Education Institutions
Higher Education

2025 SEO Best Practices for Higher Education Institutions

Master higher ed SEO in 2025 with strategies for AI content, mobile optimization, local search, and video to boost visibility and enrollment.

Josh • Dec 11, 2024
Zeroing In on Prospects: Advanced Google Ads Targeting for Colleges
Higher Education

Zeroing In on Prospects: Advanced Google Ads Targeting for Colleges

Discover advanced Google Ads targeting strategies for colleges. Expert tips on audience segmentation, smart bidding, and maximizing enrollment ROI.

Josh • Dec 11, 2024
Top Student Recruitment Strategies for Higher Ed Success
Higher Education

Top Student Recruitment Strategies for Higher Ed Success

6 proven student recruitment strategies for higher ed: align marketing with recruitment, use data-driven targeting, and leverage authentic content.

Josh • Dec 11, 2024
Crafting a College Brand That Students Will Love
Higher Education

Crafting a College Brand That Students Will Love

Build a compelling college brand with authenticity, inclusivity, and engagement strategies that attract students in a competitive market.

Josh • Dec 4, 2024
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