What’s going on with Google cookies?
Google delayed third-party cookie deprecation again. Oodle experts explain why cookies aren't dying anytime soon and what it means for marketers.
62 articles tagged with "Digital Advertising"
Google delayed third-party cookie deprecation again. Oodle experts explain why cookies aren't dying anytime soon and what it means for marketers.
The #1 reason clients micromanage? They don't trust you yet. Oodle experts explain how to build rapport and earn client confidence in your marketing work.
Podcast: Learn how to prove clear marketing ROI and validate your team's efforts. It's no longer enough to say marketing works - you've got to prove it.
Stop juggling multiple vendors. See why one full-service marketing agency delivers better efficiency, creativity, and ROI than piecemeal solutions.
Discover 6 multi-touch attribution models to track which marketing touchpoints drive conversions. Learn how to measure impact across your entire funnel.
ROMI (Return on Marketing Investment) proves your marketing works. Learn the formula, what makes a good ratio, and how to track it.
Create content that gets clicks: storytelling, relevant info, platform-tailored posts, buyer personas, catchy headlines, and SEO optimization.
Customer acquisition has shifted digital. Download our guide to prove marketing value and fund the digital experiences your buyers expect.
B2B marketing slows during holidays, but don't go dark. Build retargeting pools, run A/B tests, and stay top of mind for Q1 success.