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Insights & Ideas

The Oodle Blog

Thoughts on digital marketing, advertising strategy, and building brands that connect.

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Why is my client micromanaging me?
Digital Advertising

Why is my client micromanaging me?

The #1 reason clients micromanage? They don't trust you yet. Oodle experts explain how to build rapport and earn client confidence in your marketing work.

Josh • Oct 28, 2022
Why you need a marketing strategy (seriously)
Digital Advertising

Why you need a marketing strategy (seriously)

Don't skip the strategy. Learn the difference between marketing plans and strategies, plus how research, personas, and brand voice drive better results.

Josh • Oct 27, 2022
Ep. 7 - Thinking Creatively with Josh Thompson
Digital Advertising

Ep. 7 - Thinking Creatively with Josh Thompson

Podcast: VP of Creative Josh Thompson shares how to challenge yourself to think more creatively and recharge your creative energy in a busy digital world.

Oodle • Oct 16, 2022
Ep. 6 - Authenticity in the workplace with Dr. Paula Berbeco
Digital Advertising

Ep. 6 - Authenticity in the workplace with Dr. Paula Berbeco

Podcast: Dr. Paula Berbeco shares research on workplace authenticity, diversity, and the impact of supervisor relationships on employee performance.

Oodle • Oct 6, 2022
Ep. 5 - Working Remote Works
Digital Advertising

Ep. 5 - Working Remote Works

Podcast: How we run a fast-growing digital marketing agency 100% remotely. Real experiences, policies, and trends in remote work - even before the pandemic.

Oodle • Sep 29, 2022
Is AI software worth the hype
Digital Advertising

Is AI software worth the hype

Oodle experts discuss AI in MarTech: why 90% of AI demos fall flat, when to invest in automation, and how to avoid overpromising vendors.

Josh • Sep 28, 2022
How to prove your worth as a marketer
Digital Advertising

How to prove your worth as a marketer

Struggling to demonstrate marketing ROI? Learn 3 essential tips for proving your value: understand your business, nurture the full funnel, and give it time.

Josh • Sep 20, 2022
The Website Process FREE downloadable
Podcast

The Website Process FREE downloadable

Download our free website process guide to kick start your next web project. A step-by-step tool for planning successful website builds.

Josh • Sep 15, 2022
Ep. 4 - Everything You Need To Know To Make A Website
Digital Advertising

Ep. 4 - Everything You Need To Know To Make A Website

Podcast: Our 8-step process to build websites that drive conversions. From discovery to deployment, learn everything you need for a successful web project.

Oodle • Sep 15, 2022
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