What Is OodleIQ? Inside Oodle's Media Operating System
OodleIQ is Oodle's proprietary media operating system built to eliminate spreadsheet chaos, unify marketing data, and drive performance through AI-powered insights.
Video
Articles by Oodle Team (29)
Tool
Admissions Ecosystem Assessment Tool
Identify the admissions ecosystem UX missteps creating chaos for students and prioritize the system problems most urgent for your institution.
Digital Advertising
Ep. 12 - We're Trending on Social with Bryan O'Loughlin
Empower's Senior Director of Paid Social Bryan O'Loughlin shares award-winning strategies for social media campaigns across CPG, retail, and more.
Digital Advertising
Ep. 11 - Brand and Organizational Innovation with Michael Wintrob
LPK's Chief Strategy Officer Michael Wintrob shares 20+ years of insights on brand positioning, architecture, and innovation across CPG and more.
Digital Advertising
Ep. 10 - Everything You Should Ask Your Account Team with Riley Vollmer
VP of Client Services Riley Vollmer shares the essential questions to ask your account team for better brand strategies and business results.
Digital Advertising
Ep. 9 - Using Data to Make Marketing Decisions with Greg Brown
Podcast: Greg Brown from DXC Technology shares how P&G, Pfizer, and Blue Cross use data and insights to drive impactful marketing decisions.
Digital Advertising
Ep. 8 - Building an Organization with Angie Fischer
Podcast: Harvard grad and COO Angie Fischer shares 20+ years of marketing leadership insights on building strong organizations and brand engagement teams.
Digital Advertising
Ep. 7 - Thinking Creatively with Josh Thompson
Podcast: VP of Creative Josh Thompson shares how to challenge yourself to think more creatively and recharge your creative energy in a busy digital world.
Digital Advertising
Ep. 6 - Authenticity in the workplace with Dr. Paula Berbeco
Podcast: Dr. Paula Berbeco shares research on workplace authenticity, diversity, and the impact of supervisor relationships on employee performance.
Digital Advertising
Ep. 5 - Working Remote Works
Podcast: How we run a fast-growing digital marketing agency 100% remotely. Real experiences, policies, and trends in remote work - even before the pandemic.
Digital Advertising
Ep. 4 - Everything You Need To Know To Make A Website
Podcast: Our 8-step process to build websites that drive conversions. From discovery to deployment, learn everything you need for a successful web project.
Digital Advertising
Ep. 3 - Does Your Marketing Suck?
Podcast: Learn what a marketing pulse check is, how to do one, and why you should run them multiple times a year. Free marketing scorecard included.
Digital Advertising
Ep. 2 - WTF is a Marketing Strategy?
Podcast: What exactly is a marketing strategy and how do you build one? Learn how to set your marketing team up for success with a clear strategic foundation.
B2B
7 Tips for Creating Clickable Content
Create content that gets clicks: storytelling, relevant info, platform-tailored posts, buyer personas, catchy headlines, and SEO optimization.
Marketing Industry News
Apple's WWDC 2021: Takeaways from the Oodle Team
Our team's take on WWDC 2021: digital wallet IDs, on-device Siri, health data sharing, Private Relay, and FaceTime for Android and PC.
Digital Advertising
Why Full-Funnel Marketing is a Must
Learn why full-funnel marketing drives better results. See how our strategy delivered 809% traffic increase and 430M impressions for UC Online.
Marketing Industry News
6 Digital Marketing Trends to Watch in 2021
Stay ahead with 2021's top digital marketing trends: social commerce, retargeting, local SEO, voice search, website UX, and OTT advertising.
Digital Advertising
Why hire a Marketing Agency?
6 compelling reasons to hire a marketing agency: cost savings, efficiency, specialized expertise, trend knowledge, low risk, and scalability.
B2B
How Do Multi-Channel Marketing and Digital Ecosystems Impact Your Business?
Learn how multi-channel marketing and digital ecosystems work together to reach customers across social, email, and paid media.
B2B
Meet the Challenge of Consensus Buying – Change Your Approach From B2B to B2P
Selling to 5.4 stakeholders? Learn how to master consensus buying by shifting from B2B to B2P marketing strategies.
Marketing Industry News
Working Through Covid-19
Our team's top 10 work from home tips during COVID-19—from establishing routines to video call etiquette. Plus free WFH bingo!
News
Oodle is a Best Place to Work Winner
Oodle wins Cincinnati Business Courier's Micro Company category at the 2019 Best Places to Work awards. Here's our story.
Press
Oodle Making an Impression in Cincinnati's Higher Education Industry
Oodle partners with University of Cincinnati Online to drive student enrollment through digital paid media strategies.
Press
YEC Member Companies Recognized on INC. 5000 List
Young Entrepreneur Council highlights Oodle and fellow member companies recognized on the 2017 Inc. 5000 list.
Press
Inside Cincy: Oodle
Cincy Magazine profiles Oodle, the growing Loveland digital marketing agency focused on measurable results.
Press
Jobs Bonanza: 13 Companies Adding 2,000 Jobs
Oodle joins 13 Greater Cincinnati companies planning to add nearly 2,000 new employees in the coming years.
Press
Best Places to Work Finalist 2016: Oodle
Oodle named a 2016 Best Places to Work finalist by Cincinnati Business Courier for our digital marketing agency culture.
Press
Hughes: In World of Web Design, Work and Life Are Woven Together (Video)
Mark Hughes shares how he started his entrepreneurial journey at age 12 and built Oodle into a thriving web design business.
Press
With a Nimble Nature and a Mission Behind its Madcap Culture, Oodle is a Digital Marketing Force
WCPO feature on Oodle's Inc. 5000 ranking and 480% revenue growth. How culture and agility drive this Cincinnati digital agency's success.