Strategy

Account Planning

Build a plan that aligns teams and fuels revenue.

Create structure, focus, and momentum across channels.

Account Planning ensures that your marketing efforts support your business goals. For consumer brands with complex channels, product lines, and teams, account planning brings alignment, clarity, and efficiency. We help define priorities, audiences, initiatives, and measurable outcomes.

Why It Matters

  • Reduces wasted effort and fragmented execution
  • Aligns cross-functional teams around unified goals
  • Ensures that every initiative has purpose and accountability
  • Makes forecasting and budget planning easier

What This Service Delivers

  • Annual and quarterly marketing plans
  • Channel prioritization
  • Audience and messaging alignment
  • Campaign roadmap and calendar
  • KPI frameworks and reporting structure

How Oodle Approaches It

  • Collaborative workshops
  • Data-driven prioritization methods
  • Realistic planning that fits your resources
  • Integration with media, creative, and content teams

Why Oodle?

01

Full-Stack Expertise

Strategy, creative, media, and technology working together—not in silos. We connect the dots others miss.

02

Consumer Brands Focus

We specialize in consumer goods and services. Your challenges aren't academic to us—they're what we solve every day.

03

Results That Matter

No vanity metrics. We tie everything back to business outcomes—revenue, growth, and competitive advantage.

Ready to Dominate?

Let's build a account planning approach that puts you ahead of the competition—and keeps you there.

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